The Importance of Self-Discovery leads to a Great Career Building Your Future Now

The Importance of Self-Discovery leads to a Great Career Building Your Future Now Finding what you love to do in your life should be one of your ultimate aspirations. And finding what you love do may be the easiest thing but for some it might take a long time. Self-discovery is keylearning about who you are and your place in the worldcan give you a sound path to an amazing and fulfilling career. The journey can be long and winding yet the end return is invaluable to yourself and the people around you. You see, when you discover your potential in life you start doing the things you love with confidence. This increases your quality of life and will rub off on others. A career shouldnt only be a job you have gained credibility and experience fromit should be something more that reflects your personality and goals. If you are passionate about something you dont need anyone to tell you to read more or discover more about it. You simply do it because you love doing it! If you are in a job or profession that you dont enjoy it isnt too late to launch into something else. If you are afraid at first thats ok! Learn how your passion and talent can be used purposefully in your community. People need to be inspiredbe a source of their admiration and help them discover there own true calling by simply doing what you love to do and dont forget to tell others what youre up to. The time is always right for self-discovery. Right now write down what you love to doit can be a hobby or your current job. Now brainstorm what you need to do to get it to the next level. For example, if you love to write suspense novels why dont you find out how to get these books out there? Discover ways to connect with others with your passion! Keep on writing, taking with others and sharing your story. Self-discovery can lead to a wonderful careertry it: follow your passion and start building your future today. Image: Nestya Gepp

Attract More Website Visitors for Your Personal Brand - Personal Branding Blog - Stand Out In Your Career

Attract More Website Visitors for Your Personal Brand - Personal Branding Blog - Stand Out In Your Career A professional website presence that reflects your brand is the start to showcasing what you have to offer. Engaging in social media and posting content on other sites is important as well but, the goal is to have a web design that will bring visitors back again and again.   Social media, guest posts, everything else should bring traffic back home. What type of site attracts attention? A website that garners attention is fresh, informative, simple, and connected to social media. And it takes just a few seconds for someone to decide whether to stay or leave based on their initial impression of your landing page. An eye-catching and inviting web design is your personal brand’s calling card where everything else funnels from. Whether you are redesigning or starting from scratch there are a few key strategies to think about. Creating a Winning Website for Your Personal Brand Here are several ways you can effectively build a stand-out website for your personal brand. • Carefully choose a designer and developer Think of your website as a part of your personal brand’s reputation. It pays to do research and check out projects and portfolios of potential web designers and developers. Find out about their communication process, turnaround time, and who their creative team is for the best outcome. • Carefully choose your domain name One of the biggest visibility issues on search is a hard to follow or understand URL. Your domain should clearly convey what your brand is about, and should be consistent on all of your active social media channels. • It’s all about the platform Whether your business is first starting out with a website or redesigning an existing one, consider a highly customizable builder like WordPress or Wix for a more professional look. There are many built-in features and options available for each, which cuts both time and cost for your budget. • Keep it mobile The future of search, purchases, and information is done more and more on smart phones and tablets. There are many templates and plugins available from website developers that will help you create a landing page that instantly transforms in a snap. Upgrading or creating a professional website for your personal brand does not have to be time-consuming or expensive with the many tools available today. When choosing a firm to work with be sure they have a thorough knowledge of not just design, but also social media and search engine marketing with excellent references from previous clients.

Be A Hero. Be an Organ Donor

Be A Hero. Be an Organ Donor Yasmin Mullings. Baby Ryley.  Wolfgang Muller. Ivy Ashworth-Crees. What do they have in common? Their lives were saved by a hero: an organ donor. Someone they had never met, but who cared enough about other people to donate their own organs upon their death. Are you a registered organ donor? Why not? According to the US Department of Health and Human Services, in August 2017 116,000 people needed an organ donation in the US alone. Each day, 20 people die while waiting for a transplant that never comes. And while 95% of US adults support organ donation, only 54% are registered. Even Spain, known as a European success story, has only 40 donors registered per million people. Wherever you are, register now and make a difference. Why Become an Organ Donor? Healthy organs from one person can save 8 lives. How? One heart + 2 lungs + 1 liver + 1 pancreas + 2 kidneys + 1 intestine = 8 lives saved. And that doesn’t count the lives improved by donated corneas, skin, bone marrow, and more. From the bigger view of society, donating saves money as well as lives. The average cost of a kidney transplant and the medications required afterwards is far less than the cost of ongoing dialysis. And just imagine the difference in that transplant recipients quality of life! Who can donate? Almost anyone can be an organ donor. The oldest donor in the US on record was 93 years old! Male or female, any age, any nationality….anyone can donate. Even people with chronic conditions can probably donate some of their organs. The transplant team will decide. And that old myth that homosexuals can’t be organ donors? It’s just that, a myth. All that’s needed is healthy organs and the willingness to register. Speaking of which… How do I become an organ donor? Registering as an organ donor is easy. In many European countries, people must actively choose not to be an organ donor. In others, like the US and UK, you have to opt in. It’s easy. In the US, visit www.organdonor.gov. It all takes about 10 minutes. You can also register at your local Department of Motor Vehicles, and many states list your organ donor status on your driver’s license. In the UK, register via the NHS. Tell your friends and family about your choice. Include the information in your advanced medical directive (‘living will’). Leave instructions for the person you designate as your health care decision maker, so they can honor your wishes. Be a Hero Only 3 people in 1000 die in a way that allows organ collection. The waiting list for transplants grows faster than the number of available donors every day. Sign up and become a life saver now! Images via  https://organdonor.gov/

How Can You Measure Your Employer Brand Success

How Can You Measure Your Employer Brand Success Measuring employer brand has notoriously been tricky. You ask employer brand managers all around the world how they do it, and everyone has a different answer. So weve collated 10 ways to measure your employer brand from 10 employer branding masters.  Each with own KPIs, metrics and solutions.   Measuring your employer brand will help you monitor your reputation as an employer and determine if your employer brand resonates with your target audience. Jennifer Johnston We measure the success of our employer brand in terms of both attraction and retention. When our recruiters do reachouts, have we built enough awareness around our reputation as a best place to work that cold prospects are at least a little curious and take our call? When candidates go to Glassdoor, does what they read make them more, or less, likely to accept our offer? When recruiters from other companies call our employees, is our brand magnetic enough to help us hold on to our people? We also look at social shares, awards won, and ratings on reviews sites Jennifer Johnston, Senior Director of Global Employer Branding, Salesforce Estela Vazquez Perez I have documented KPIs that are priority to the business, people and brand strategies. This framework allows me to be flexible to select the outcome and put my focus on the chosen targets. The KPIs in the employer brand scorecard also have dimensions according to the team leading the conversation, for instance, recruitment seeks transactions and conversions, communications seeks more approval from the social, economic and political  system, brand seeks memory imprints, hr wants engagement. You need to craft a combination that will satisfy the team. There is no one fits all scorecard. Although some measures are a must every time, 50% will be relative to the situation. Estela Vazquez Perez,  Global Employment Brand Director, Royal Bank of Canada Carmen Collins I see a lot of people ask “what is the one way to measure employer branding?” Or “what is the one KPI that you use to show the impact of this benefit program?” If that’s your approach, you’re asking the wrong questions. First, start with your goals. Without clear goals, you’ll never be able to measure success. If your goal is to retain employees by adding a benefit package, your measure of success would be employee retention and feedback on that package. If your goal is to drive awareness, there’s a metric for that. If your goal is to get clicks to job openings, there’s a metric to that. Set clear goals and measure against them. Carmen Collins, Social Media Talent Brand Lead, Cisco Jörgen Sundberg What are the metrics that matter to the business? Those are the ones you want to focus on for your employer brand measurement. Try to keep them to no more than three main ones, or else it gets confusing. You’ll want to start with establishing a baseline, it doesn’t really matter what the result is. What matters is the brand’s trajectory over time. We have developed the Employer Brand Index to help companies measure their reputation as employers over time, sometimes a 3rd party evaluation can have more gravitas than one made in-house. Jörgen Sundberg, Employer Brand Consultant CEO, Link Humans Hannah Fleishman Most companies I talk to about employer branding do one of two things: They measure everything, or they measure nothing. Tracking every email click-through-rate, web page view, and application conversion rate is a good idea in theory, but what does that actually tell you about the impact of your efforts? Pick metrics that you know you can have an impact on, but that also move the needle on your overall recruitment goals. For example, increasing visits to your jobs website month-over-month might be a good goal because your employer branding efforts will drive traffic to your site, while that traffic can lead to an increase in job applications over time. Hannah Fleishman, Inbound Recruiting Manager, HubSpot Ton Rodenburg There are direct and indirect results to measure. Being an evangelist myself of branding inside out, I see ‘engagement’ as the ultimate measurement. A spirited team is the source and success factor to spreading the virus and ensures authentic and real great experiences. From this engagement you can measure ‘performance’ and ‘advocacy’ in all distinct KPI’s. These are the main results from having an engaged workforce; they perform better, and are enthusiastic to communicate about their work and club. And of course, in our daily reality, of employer branding being in the recruitment or HR department (alas), the key success indicators are about recruitment KPI’s; quality of hire its most significant (and hard to measure), and other more tactical indicators such as cost of hire, time to hire, cost of empty seat, open applicants, number of quality applicants, satisfaction with hiring managers, a.o. Ton Rodenburg, Employer Branding Strategy Director, ARA M/V Human Resource Communications Audra Knight This is tough because it really depends on your team goals and company business goals. If you open a new office in a new country, brand awareness in that area can be a success. Quality hires is always ideal with your recruitment marketing efforts but getting people in the top of the funnel is important too! I would start by asking what success looks like to your boss and planning your recruitment marketing around that. Audra Knight, Recruitment Operations Manager, Tenable Sarang Brahme I think it really depends on what the objective of your employer brand programme is. If it’s only about hiring more people then traffic, number of applications and diversity can be a good measure. However, if it’s about hiring, engagement and retention then we need to look at a broader set of measurements like the share of voice of your employees on social channels, social media engagement / talent brand scores, impact on hiring and retention, review site rankings. Some companies also  work with consultants to build a dedicated review / survey by employees and external talent community to measure the brand impact. Sarang Brahme, Global Social Recruiting   Talent Brand Manager, Capgemini Shaunda Zilich Reach, engagement, and action are the simple ones to measure.   I think we have greater things to measure in sentiment analysis but also beyond that in behavior analysis of those that promote our brand (brand ambassadors â€" not just those we hire or even just employees).   This measurement will show deeper areas of strengths and weaknesses. Shaunda Zilich, Global Employment Brand Leader, GE Jaclyn Campbell Specifically with LinkedIn, I track monthly analytics very closely. I look at engagement, growth rates, and clicks through to job postings and our careers page. Google Analytics is also very helpful to measure the traffic on our careers page. I regularly monitor Glassdoor to track our employer and CEO ratings, as well as pageviews. Lastly, I track time to hire, source of hire, candidate satisfaction scores, and retention rates. To tell the best story, I recommend tying together the data from multiple sources that paints the overall picture of impact. Jaclyn Campbell, Employer Brand Consultant, Optus

How to Get Started in a Career as a Property Investor CareerMetis.com

How to Get Started in a Career as a Property Investorâ€" CareerMetis.com Amassed the right amount of capital, and want to invest some of your hard-earned money into the property market?Particularly in the UK at the moment, the buy to let property market is thriving, but you need to make sure that you’re taking the right steps to both protect your investment and make as much money as possible along the way.evalFor beginners to the seasoned investors, here are some quick tips that you might find useful in kickstarting your real estate careeras a property investor.Create a plan of action for investment evalThere are multiple different avenues that you can choose to go down when you’re investing in property, so, you first need to come up with some simple goals and plans that you can then base your investments and strategies around.Another critical part of this process should also be in deciding how long you want to invest in, in relation to the amount of money that you’re putting in and the amount of money that you want to make as a final goal. Thinking about these sorts of things will help you to make a more clear-cut decision on the type of property that you want to go for.As an example, if you’re an investor that wants to build a long-term portfolio up over time, in preparation for retirement, you might decide to invest in property in areas that are projected to increase healthily in value over time or have significant demand. This will help to ensure that you garner a consistent, steadily growing revenue stream over time. You may also decide to invest more capital into a long-term project if you can afford it.Top tip â€" Set on a certain area but aren’t sure that you can spare the cash funds upfront? You might decide to look into getting a buy to let mortgage if you’re an existing homeowner. Many investment companies provide rental income calculators so that you figure out how much you’d need to satisfy mortgage lenders, and whether it’s a viable option.If you’re set on the property but still aren’t sure of the b est way to go about it financially, seek advice from a professional on the best course of action to take, and what might be the road for you personally based on your area and strengths.Decide on the type of property that you want to invest in evalWhether it’s a standard residential property, a commercial office building, a retirement home, hotel or student accommodation, there is a range of different properties available on the market, in a variety of different shapes and sizes.As expected, each has itsbenefits, some are more popular in certain areas than others, and each attracts a mixed demographic which can shift in demand.Beginners wanting to make a consistent secondary income from their investment often tend to lean towards student property investment as their first choice in purchasing property, and there are a few reasons for this. Not only is it one of the best-performing asset classes for rental yields Increasing student demand Think about the area that you’re investing in, and weigh up whether it has enough longevity to be worthwhile for long-term investment. Sometimes even if there are great initial incentives to buying a property in an area, its long term prospects will leave you with something that can’t make you money as you’d hoped.Finding the right balance between high rental yields and capital appreciation potential is the key, even if it’s easier said than done. 4) The risk involvedNot to finish on a negative, but it’s always important to keep in mind the risks involved with investing generally.Property as an asset class is a lot less volatile than other methods, and it feels more secure having a physical asset, but nevertheless, the market can change and shift.Again, this relates to making sure you select the correct area, as ones with stable levels of regeneration and growth are likely to be more stable and predictable.eval

What Are We Learning from the Sarah Palin Phenomenon - Kathy Caprino

What Are We Learning from the Sarah Palin Phenomenon Dear Friends: Lately Ive had some very charged and stimulating discussions with my female friends about Sarah Palins national launch. Weve been exploring what the media frenzy around Ms. Palin has uncovered in usabout ourselves, our views about women vs. men, and our biases when it comes to supporting women as world leaders. Several of my colleagues whom I admire and consider brilliant have spoken to me about their conflicted feelings and beliefs about Palin and her fit for high political office. Its challenged many of us (even we feminists) to scrutinize our feelings about women vs. men, priorities, values, putting the country first over the health of your family/baby, etc. My friend and I were recently discussing our views about a pregnant Palins waiting 20 hours after her water broke so that she could make her political speech then fly home. We were asking ourselves, Do we want women to put the country first, even over the life of their newborns? Do we desire the advancement of women so deeply that well vote for a woman, even when we radically disagree with her views? And finally, While many of us are ready individually, are we as a country ready to embrace what it means to have a woman as a top leader? If not, will this move us forward? These are very challenging questions that defy easy or black-and-white answers. Id love to hear your views. Do you believe that women in high political office should put the country first, over their own family and children? If you answer Yes, will you be accepting of it, and comfortable watching it happen? And finally, do you believe that its sexist or appropriate to ask a woman who is running for office a different set of questions (about her family as priority, how will she handle raising the children, etc.) than we would ask a male candidate? In my work and new book, Breakdown, Breakthrough, Im urging women to choose for themselves what feels right, to find values that they can honor openly, to determine for themselves what life approaches and directions to take. Im also suggesting that we get out of the way of others and not judge them for the choices they make. Ultimately, is that asking too much for where we are today? (You can guess how Id answer that, Im sure!). Thank you for sharing your views here. Your openness helps others examine their beliefs, and move forward. Wishing you many happy breakthroughs, Kathy

Why an Indesign Resume Template Is Important?

Why an Indesign Resume Template Is Important?If you are working for an advertising agency and want to find ways on how to customize your resume, then you need to get an Indesign resume template. This resume template will give you more advantages on how to write an effective resume.One of the easiest and easy things that you can do is to add a list of skills in the resume. Using this resume template, you can include skills like copy writing, editing, proofreading, graphic designing, and other technical and non-technical skills. This will help the hiring company to assess your skills.In your job objective, use keywords related to your job requirement. These keywords should also be highlighted so that they stand out. Using specific words in your job objective will make the employers read it more attentively and it will also keep them interested on what you are saying.The most important point on how to write a resume is to make sure that you use the right font and formatting. Fonts are o ne of the most important things to emphasize in your resume. Always make sure that your font is bold. Make sure that it has proper spacing between all the letters and characters.Use different colors for your resume, but always make sure that they have the same style. Also, you should never be too serious on the format of your resume. You should always make it appear as casual as possible.Avoid using too many pictures in your resume. You can use them to highlight your skills, but do not make your resume very fancy and too flashy. Remember that a resume is not just a list of skills, it is an opportunity to let the employer see who you are.Mostof the resume templates that you can find online come with tips on how to write a resume, including Indesign resume template. This is because they have already been using this resume template for quite some time. They know what to do to get the best results for their clients.After you have gotten your resume, you need to tweak it to make it appea r better and to make it fit your specifications. You can add more skills that you have, but do not force yourself to add too many words and too much information about yourself. This may cause the employer to think that you are a bit useless or not that experienced in the job.